White Swan Coneflower (Echinacea purpurea 'White Swan'): A graceful perennial with snowy white petals and golden-orange centers. This pollinator magnet offers long-lasting summer blooms, drought tolerance, and low-maintenance charm.
Echinacea purpurea 'White Swan' – White Swan Coneflower
The 'White Swan' Coneflower brings elegant contrast to sunny gardens with its crisp white petals and warm golden cones. A refined cousin of the classic purple coneflower, it’s just as hardy and pollinator-friendly. This native perennial thrives in poor soil, handles drought, and blooms from summer to fall with minimal care.
- Pure white daisy-like flowers with orange centers
- Loved by butterflies, bees & birds
- Heat & drought tolerant
- Excellent cut flower and border plant
- Easy-care native perennial
Bonus: The elegant blooms glow beautifully in moonlight gardens or white-themed landscapes!
Growing Zones: 3–9 outdoors

| Mature Height: | 2–3 ft. |
| Sunlight: | Full Sun to Partial Shade |
| Mature Width: | 1.5–2 ft. |
| Botanical Name: | Echinacea purpurea 'White Swan' |
| Growth Rate: | Moderate |
| Flower Color: | White with orange cone |
| Type: | Perennial |
FAQ's
Does it bloom as long as purple coneflower?
Yes! White Swan blooms from early summer to early fall just like its purple cousin.
Can I plant this with other Echinacea varieties?
Absolutely! It pairs beautifully with purple, yellow, or pink Echinacea for a stunning garden effect.
Will it reseed?
Yes, it can self-seed in the garden under the right conditions.
Is it attractive to wildlife?
Yes! Butterflies love the flowers and birds eat the seeds in fall.
Does it work in containers?
Yes, choose a deep pot with good drainage and full sun exposure.